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THOR INDUSTRIES INC (THO)·Q1 2025 Earnings Summary

Executive Summary

  • Q1 FY2025 came in weak but broadly in line with management’s expectations: revenue $2.14B (-14.3% YoY), gross margin 13.1% (-120 bps YoY), and diluted EPS of -$0.03, pressured by soft retail/wholesale demand and elevated discounting in Motorized and Europe .
  • Results were impacted by ~$15.5M of nonrecurring restructuring costs (leadership realignment and a facility closure), with expected >$10M annual savings; margins held relatively well in Towables (flat at 12.5%) despite mix downshift to lower-priced travel trailers .
  • FY2025 guidance was reaffirmed: sales $9.0–$9.8B, gross margin 14.7–15.2%, EPS $4.00–$5.00; management still expects a challenging Q2 followed by stronger H2, with an improving retail backdrop into late FY2025/FY2026 .
  • Balance sheet/liquidity remain a core strength (liquidity ~$1.31B; $445.2M cash; $865M undrawn ABL), with $61.8M of debt paid down in Q1 and a 4.2% dividend increase (regular dividend now $0.50/sh) supporting capital return .

What Went Well and What Went Wrong

  • What Went Well

    • Towables margin resiliency: North American Towable gross margin held at 12.5% despite a 4.9% sales decline, aided by lower discounting, cost savings and mix management to smaller, more affordable units; management highlighted “gross margin performance remains strong relative to current market conditions” .
    • Strategic actions for efficiency: ~$15.5M in one-time costs to streamline the org (flattening layers; closing an Idaho facility) expected to drive >$10M in annual savings and enable greater North America focus by the CEO .
    • Product/brand momentum: Strong reception to new lineups at the Elkhart Open House and Caravan Salon; innovation pipeline includes a plug-in hybrid Class A motorhome (NZEV-eligible under CARB ACT) targeted for commercial production in calendar 2025 .
  • What Went Wrong

    • Motorized pressure: NA Motorized revenue fell 29% (units -33%) with gross margin down 270 bps to 8.5% on higher discounting and chassis costs; income before tax -75.5% YoY .
    • Europe deceleration: European revenue -14.6% (units -27.4%), gross margin -200 bps to 15.3%; a tough comp after a record Q1 FY2024 and higher overhead percent on lower sales .
    • SG&A elevated: Consolidated SG&A rose $22.3M YoY, driven by separation and facility closure costs; full-year SG&A now expected to be “moderately over 9%,” settling to ~8% beyond FY2025 .

Financial Results

Consolidated performance vs prior quarters (oldest → newest):

MetricQ3 FY2024Q4 FY2024Q1 FY2025
Revenue ($USD Billions)$2.80 $2.53 $2.14
Gross Profit Margin (%)15.1% 15.8% 13.1%
Diluted EPS ($)$2.13 $1.68 -$0.03
Wall St. Revenue ConsensusN/A (S&P Global data unavailable)N/A (S&P Global data unavailable)N/A (S&P Global data unavailable)
Wall St. EPS ConsensusN/A (S&P Global data unavailable)N/A (S&P Global data unavailable)N/A (S&P Global data unavailable)
  • Consensus estimates from S&P Global could not be retrieved at this time; comparisons to Street are not available.

Segment breakdown – Q1 FY2025:

SegmentNet Sales ($USD Billions)Gross Margin (%)Unit Shipments (K)Income Before Taxes ($USD Millions)
North American Towable$0.90 12.5% 30.0 $46.8
North American Motorized$0.51 8.5% 3.7 $9.1
European$0.60 15.3% 8.6 $1.2

KPIs – Q1 FY2025:

KPIValue
Total unit shipments42,394 units
Cash from operations$30.7M
Capital expenditures$25.3M
Debt paydown (quarter)~$61.8M
Liquidity~$1.31B
Cash on hand~$445.2M
ABL availability~$865.0M
Dividend (regular quarterly)$0.50 per share (declared Dec 19, 2024)
Backlog – NA Towable$933.1M
Backlog – NA Motorized$963.1M
Backlog – Europe$2,043.6M
Dealer inventory – North America~75,000 units (flat seq.; down vs 83,800 YoY)
Dealer inventory – Europe~25,400 units (down seq.; up YoY)
Net debt / TTM EBITDA1.0x
Net debt / TTM Adj. EBITDA1.0x

Guidance Changes

MetricPeriodPrevious GuidanceCurrent GuidanceChange
Consolidated net salesFY2025$9.0–$9.8B $9.0–$9.8B Maintained
Consolidated gross marginFY202514.7%–15.2% 14.7%–15.2% Maintained
Diluted EPSFY2025$4.00–$5.00 $4.00–$5.00 Maintained
North America wholesale units (internal planning/assumption)FY2025330k–345k 325k–340k (operating plan; RVIA median 346k seen as slightly aggressive) Slightly Lowered
Sequence commentaryFY2025Challenging year; H2 stronger implied Challenging Q2, stronger Q3–Q4; FY2026 set up stronger Clarified sequence
SG&A rateFY2025N/A“Moderately over 9%” (settling ~8% beyond FY2025) New metric disclosed
DividendOngoingIncrease announced Oct 2024 $0.50 per share declared Dec 19, 2024 Implemented increase

Earnings Call Themes & Trends

Note: The company did not publish a standalone call transcript; management provided an investor Q&A and slide deck with detailed commentary.

TopicQ3 FY2024 (Prior-2)Q4 FY2024 (Prior-1)Q1 FY2025 (Current)Trend
Dealer inventories & production disciplineDealers cautious; inventories suppressed; production aligned to retail Continue discipline; preparing for model-year change, keep lots fresh NA dealer inventory ~75k (flat seq.), production aligned; Europe ~25.4k (down seq.) Stable discipline; inventories balanced
Discounting/mixTowables margin aided by lower discounting; Motorized margin pressured by discounting/chassis costs Motorized benefited from LIFO but higher discounting; Towables margin +70 bps Motorized margin -270 bps on discounting/chassis; Towables margin held despite mix down Motorized pressure persists; Towables resilient
Europe demand/marginsStrong; market share gains; 17.5% GM Strong but moderating post restocking; 18.7% GM Tough comp; 15.3% GM on lower sales, higher overhead% Down from record; still solid structurally
Interest rates/consumer confidenceElevated floorplan costs; cautious ordering Continued macro headwinds Rate cuts minimal ST impact but supportive into 2025; expect improving confidence Incrementally positive outlook
Regulatory (CARB ACT)Limited FY2025 impact; potential CA Class A diesel limits; hybrid Class A provides NZEV path/credits Prepared; mitigants in place
Electrification/innovationSustainability highlights; hybrid Class A, electric fifth wheel prototypes Hybrid Class A to commercial production in 2025; strong dealer reception Advancing toward commercialization
Org/Cost actionsRestructuring costs ~$15.5M; >$10M annual savings targeted Cost base improving into H2

Management Commentary

  • “Our focus is to control what we can control… our gross margin performance… remains strong relative to current market conditions.” — Bob Martin, CEO .
  • “These strategic actions [separations, facility closure]… are expected to generate future annual savings of over $10 million.” — Todd Woelfer, COO .
  • “Our liquidity remains a bedrock… On October 31, 2024, we had liquidity of approximately $1.31 billion, including approximately $445.2 million in cash… and approximately $865.0 million available under our… facility.” — Colleen Zuhl, CFO .
  • “We anticipate a challenging second quarter but stronger quarters in our fiscal second half… reconfirm our initial financial guidance for fiscal 2025.” — Management .

Q&A Highlights

  • California ACT (ZEV/NZEV) impact: Minimal FY2025 impact expected; potential limits to Class A diesel sales in CA mitigated by hybrid Class A (NZEV) solution and access to ACT credits via Harbinger; Class A diesel <1% of NA units in FY2024 .
  • Dealer inventory & cadence: NA inventory ~75k units (flat seq., down YoY) positions THO to outperform on recovery; Europe dealer inventory modestly declining and balanced; expect challenging Q2 and stronger H2 .
  • SG&A outlook: YoY SG&A +$22.3M on strategic actions; full-year SG&A expected “moderately over 9%,” trending to ~8% beyond FY2025 .
  • Macro/rates: Recent Fed/ECB cuts minimally impact near-term but supportive into calendar 2025 via improved consumer confidence, lower ownership costs, and reduced dealer floorplan costs .
  • Europe outlook: Retail relatively resilient vs NA; motorcaravan/campervan share improved to 25.1% (vs 20.9% FY2023); backlog healthy; ECB cuts supportive .

Estimates Context

  • Wall Street consensus estimates (S&P Global) were unavailable at the time of analysis due to data retrieval limits; as a result, we cannot benchmark Q1 revenue or EPS vs consensus. We will update when S&P Global data is accessible.

Key Takeaways for Investors

  • Near-term weakness is concentrated in Motorized and Europe; Towables continue to show relative margin resilience despite mix shift to affordability, reinforcing the benefits of production discipline and cost actions .
  • One-time restructuring costs (~$15.5M) depressed EPS in Q1 but should improve the run-rate cost base (> $10M annual savings), supporting H2 margin recovery as volumes seasonally improve .
  • Liquidity and leverage are differentiators (liquidity ~$1.31B; net leverage ~1.0x), enabling continued investment, debt reduction, and dividends ($0.50/sh) through the downcycle .
  • FY2025 guidance intact despite macro headwinds; management continues to telegraph a tough Q2 and better H2 with improving dealer sentiment and potential macro tailwinds (rates, confidence) .
  • Innovation is an emerging catalyst: commercialization of the hybrid Class A in 2025 provides regulatory compliance (NZEV), brand halo, and optionality under CARB ACT, with broader connected/parts initiatives to enhance aftermarket monetization .
  • Watch for discounting normalization and chassis cost relief to stabilize Motorized margins; any inflection in consumer confidence should leverage THO’s balanced channel inventories and cost base .
  • If S&P Global estimates trend lower into Q2, a cleaner setup could emerge for H2 beats should retail improve and cost saves flow through; we will add Street comparisons once accessible.